Whether for an actual student or a lifelong learner with an interest in business, if you think "survival is the ultimate performance measure" this book may be the gift you are looking for:
Here's what some reviewers have said:
"This book is one of the most power-packed books on business I've ever read." Ian Cassel, Founder of Intelligent Fanatics Capital Management
"This should be required reading for college business students as well as anyone who has a passion for small companies." Jim Connell, Founder of Craftsman Media.
"Very insightful and thought-provoking for any business, young or old. I am anxious to have our board and senior leaders read this book." Dan Gordon, Chairman of Gordon Food Services
TenHaken has identified a crucial question for any business: how to incorporate the goal of long-term survival into the life of the organization and the lives of the people who work there." Brian Walker, retired President and CEO of Herman Miller, Inc.
The book is available in both paperback and digital format from Amazon (where you can read more indepth reviews) or barnesandnoble.com
